Job Description

Join to apply for the Principal Product Marketing Manager - QuickBooks Credit role at Intuit .

Overview

At Intuit, our mission is powering prosperity around the world. We build intuitive web, mobile, and cloud solutions that generate more money, more time, and more confidence for 46+ million people. Leveraging big data insights, machine learning, and powerful automation, we help consumers, small business owners, and the self-employed achieve their dreams of prosperity.

Intuits Global Business Solutions Group (GBSG) is dedicated to delivering solutions that improve small businesses success in the U.S., addressing needs from invoicing to payroll, accounting, payments, and lending. The QuickBooks teams FinTech division helps small businesses get paid, manage bills, and access financing, addressing cash flow challenges that cause 50% of small businesses to fail within 5 years.

The QuickBooks U.S. Marketing team seeks a seasoned product marketer with strong strategic and storytelling skills to develop and activate go-to-market plans for this new credit product. This is a unique opportunity for a motivated marketing leader to own a business end-to-end and accelerate QuickBooks growth in fintech. The role is currently individual contributor, reporting to the VP of PMM of QB Money, with potential to build a team.

What you'll bring

• 10+ years of experience in product marketing, especially financial products like credit cards, with a focus on 0-1 product growth strategies.
• Strong leadership with a proven track record of driving product adoption and revenue growth.
• Deep financial understanding, including projections, budgets, and revenue management.
• Excellent communication and presentation skills.
• Experience with market research, data analysis, and regulatory compliance.
• Partnership development experience.

How you will lead

• Oversee marketing plan execution, decision-making, and prioritization.
• Conduct market research to understand customer needs, especially small business challenges like limited credit access.
• Lead the setup, positioning, and launch of the credit product, ensuring integration with QuickBooks and other products.
• Develop loyalty programs and benefits to retain customers.
• Implement customer acquisition strategies to drive revenue growth.
• Collaborate with cross-functional teams to ensure alignment and execution.
• Gather and act on customer feedback to improve experience.
• Set and monitor revenue targets, using data to optimize results.
• Build and maintain strategic partnerships to expand product reach.

Compensation includes a base salary in the range of $197,000-$266,500 for the Bay Area, plus bonuses, equity, and benefits. Pay is based on experience, skills, and location.

Additional Details

• Seniority: Mid-Senior level
• Employment type: Full-time
• Job function: Marketing and Sales
• Industry: Software Development

Note: This job posting is active; no indication of expiration is present.

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